Since the release of their debut EP, “Zun, Stein & Graaf,” last year, Stockholm-based psych-pop outfit Phogg has been refining and adapting their kaleidoscopic melodies and complex arrangements into something that feels mature yet possesses a sense of wonder regarding its own existence. You can definitely hear the echoes of influences like Real Estate, Dungen and Homeshake in their work, though they effortlessly establish their own identity within moments of the music starting.
The band shared their debut LP, “Slices,” on July 6 via Ouyee Bayou Reckords, exploring a series of hazy rhythmic landscapes while diverting your attention in wildly entertaining ways and firmly building on their already considerable cosmic pop gravity. The record was dense but light on its feet, blending fractured rhythms with sugary musical indulgences with ease.
For their new video for “Time is Wild,” they make use of a colorful ‘80s VHS aesthetic with the band performing against various colored filters and projected backgrounds. The song itself exudes an overt pop-funk foundation, a meticulous balance of danceable sounds and ecstatic intimacy. They’re able to blend these different melodic disciplines without sacrificing the force of each individual movement, or the song as a whole. There’s an unfiltered energy that bubbles up from within the track and envelops you in its electrifying embrace. And at some point, shirts start coming off — now it’s a party.
“We filmed this video during the course of two days while suffering through the most intense heat wave Stockholm has ever experienced,” the band reveals. “We just took our clothes off and started filming each other. So it was very hot in our little room. We had some beers since everyone was a little nervous, and then we just started filming each other, playing around in front of the camera. All we want to do is to play with each other and have a good time. It turned out really good.”