Nashville's Oginalii take a special delight in detonating the thin borders of a select few genres. Their work is loose but dense and possesses a formidable personality. Borrowing scraps from pop's murkier avenues and some ragged elements from classic rock's hazy history, the band expresses their influence through a variety of sludgy pop and rock expulsions. Often wrapping a delirious psychedelia within the frame of a particularly catchy pop melody (while still clinging to those rib-rattling riffs), they blend these sounds together in a rocky mass unique to them. Their instinct as a band is to break down the world around them in sonic increments, rebuilding as they experience the highs and lows of everyday life.
The band released their sophomore EP, "The Grey," in October of last year. It was produced and engineered by Curtis Roush of Bright Light Social Hour in his studio in Austin, TX. Filled with moments of cascading classic rock viscosity and a landscape built on the backs of jagged rock progressions and shadowy pop rendezvous, the album showed just how comfortable the band had gotten with their own strange brew of expansive inspirations and the accompanying musical impressions.
Recently, the band got together with director-producer Justin Rue to create a video for "The Grey"-cut "Substance Abuse," a rowdy and muscular track loaded with raucous guitar licks and a grand sense of theatricality. Presented as a 360 degree virtual reality video, it features the band performing in a graveyard and a basement surrounded by mysterious figures in masks. There's an eerie and foreboding vibe to the clip which is only heightened by the band's thunderous rock reverberations. Where some bands might go for an all-out assault on your senses, Oginalii hold back just enough so that they can explore the subtler machinations of their gargantuan rock influences. Volume isn't enough for them -- there has to be a substantive character to the music as well. And on "Substance Abuse," they deliver both amplitude and the rhythmic backbone necessary to support the song's massive proportions.